A mainstay in the local Portland theatre scene, the Artists Rep features daring productions in an intimate setting. Problem was, previous marketing efforts fell flat, did not differentiate the company and, even visually, did little to tease potential theatergoers into ticket purchase. Since work began with the Artists Rep in 2009, we've seen a heightened perception for the brand, and both single- and season-ticket sales are at an all-time high despite an economy that's anything but. |